Blog

In this digital age, where social media platforms dominate our online interactions, it’s no surprise that businesses are increasingly turning to these platforms to enhance their marketing efforts. In this blog post, we’ll explore the role of social media in affiliate marketing and how businesses in the UK can use its power to achieve their marketing goals.

Brace yourself for a rollercoaster ride through the landscape of 2024 trends and predictions that are set to redefine affiliate marketing. After five consecutive years of bidding farewell to third-party cookies, 2024 stands as the definitive year where we must all adapt to thrive in a post-cookie digital universe.

We will unveil our insightful predictions directly from the SYYCO team. We will explore the impact of economic shifts, evolving client preferences, and the burgeoning trends that will shape the affiliate marketing landscape.
Keep reading to find out what our 2023 highlights are!

As we bid farewell to 2023, we have been reflecting on a year filled with remarkable achievements and unprecedented growth at SYYCO. It has been a journey marked by milestones, a testament to our unwavering commitment to excellence in the dynamic world of affiliate marketing.

Keep reading to find out what our 2023 highlights are!

In this blog, we will explore how to choose the right affiliate marketing agency for your business. There are many things to consider, and we will touch on all of them. We will also touch on why SYYCO may be the right agency for your business.

In this blog, we will explore whether an affiliate marketing agency is the right choice for your business, including just some of the many advantages of working with an affiliate agency. We will also look at choosing the right agency.. Most importantly, we will explore why SYYCO may be your first choice when partnering with an affiliate marketing agency.

Performance Influencer Partnerships are emerging as a powerful way to drive actual sales and traffic. At SYYCO, we’re at the forefront of this exciting trend, helping our clients integrate influencers into their affiliate programs to achieve tangible results.

Brand protection and fraud prevention are vitally important to any successful affiliate programme, with threats like Ad Hijacking becoming ever more sophisticated and hard to detect.

We spoke with, AdPolice, on how to mitigate this risk, as well as SYYCO’s own compliance expert, Sarah Webb, who shared her seven top tips, to help brands along the way.

Here at SYYCO, we like to think we’ve been one of the UK’s best under-the-radar affiliate management agencies, for a number of years.

How SYYCO are helping a well-known Furniture Retailer to scale their affiliate programme profitably

This Furniture Retailer launched their affiliate programme in May 2020. They had limited
in-house resource available to manage

How SYYCO are working with Style My Kid to grow brand awareness and increase sales through affiliate marketing

Style My Kid is a UK-based online boutique for baby and childrens clothing, accessories and gifts.

We live in uncertain times…
With political instability, frequent natural disasters and shifting socio-economic factors collectively upsetting the balance. All have caused disruption for online travel publishers. In Blog 10, we have a Guest Blog from Colin